Cigarettes, Inc.: An Intimate History of Corporate Imperialism
Nan C. Enstad
Traditional narratives of capitalist change often rely on the myth of the willful entrepreneur from the global North who transforms the economy and delivers modernity—for good or ill—to the rest of the world. With Cigarettes, Inc., Nan Enstad upends this story, revealing the myriad cross-cultural encounters that produced corporate life before World War II. In this startling account of innovation and expansion, Enstad uncovers a corporate network rooted in Jim Crow segregation that stretched between the United States and China and beyond. Cigarettes, Inc. teems with a global cast—from Egyptian, American, and Chinese entrepreneurs to a multiracial set of farmers, merchants, factory workers, marketers, and even baseball players, jazz musicians, and sex workers. Through their stories, Cigarettes, Inc. accounts for the cigarette’s spectacular rise in popularity and in the process offers nothing less than a sweeping reinterpretation of corporate power itself.
Award History
1 wins · 1 total
| Award | Year | Result | Category / Notes |
|---|---|---|---|
| American Historical Association Book Prizes: Beveridge Family Prize in American History | 2019 | Winner | Official source |
Experimental book profileGenerated by GPT-5.4 nano · may contain inaccuracies
This is an unverified interpretation of the catalog description, offered as an opt-in discovery experiment—not as bibliographic fact.
01 Central figures
None extracted with sufficient confidence.
02 Central places
None extracted with sufficient confidence.
These suggestions did not meet the normal display threshold and are more likely to be wrong.
- China55%
- United States55%
03 Suggested argument
No argument inferred with sufficient confidence.
This suggestion did not meet the normal display threshold and is more likely to be wrong.
Cigarettes, Inc. shows corporate life before World War II emerged from a network rooted in Jim Crow segregation, spanning encounters between the United States and China, rather than from a willful Northern entrepreneur transforming the world.
Model confidence 55%
04 Reading orientation
70 / 100 academicAcademic
An estimate of intended readership and scholarly apparatus—not quality or importance.
Confidence percentages are the model's own estimates. Profile confidence: 52%.